Friday, December 29, 2023


Tony the Tiger Sun Bowl Tickets Now On-Sale September 25, 2019

Tony the Tiger Sun Bowl Tickets Now On-Sale

EL PASO, Texas – The 86th Annual Tony The Tiger Sun Bowl tickets are on sale now through Ticketmaster, the University of Texas at El Paso Ticket Center and the Sun Bowl Association office. The Tony the Tiger Sun Bowl is set for a 12 p.m. (MT) kick-off on Tuesday, Dec. 31, 2019 with teams from the ACC and Pac-12 facing each other. The game will be televised on CBS for the 52nd consecutive year.

Tickets can be purchased online by going to or by calling the Sun Bowl Association office at 915-533-4416. Fans can also go to or call the Ticketmaster toll free line at 800-745-3000. Ticketmaster offers a user-friendly mobile app for both iOS and Android, as well.

Everyone is invited to stop by the Sun Bowl Association Office located at 4150 Pinnacle Street, Suite 100 or the UTEP Ticket Center at 2901 N. Mesa St. to purchase tickets.

“With the El Paso Community continuously supporting the Sun Bowl Association we are excited to show our loyal fans some new ideas we have coming with our new title sponsor,” Executive Director, Bernie Olivas. “The newly named Tony The Tiger Sun Bowl will maintain some of its traditions while adding fun new aspects to game day.”

The ticket prices start at $22 and vary depending on the stadium’s seat location:
$22 – End Zone
$22 – Touchdown
$32 – Sun Seats
$47 – Stadium
$57 – Preferred
$62 – Premium

A map of the stadium’s layout can be found online at

The Sun Bowl Association encourages our fans to help send others to the game through our “Salute a Soldier Program” and “Take a Child to the Game Program.”

The “Salute a Soldier” program allows fans and companies the opportunity to give soldiers a memory to last a lifetime. Sponsors who make purchases through the “Salute a Soldier Program” give soldiers an opportunity to attend the game while your company is recognized during the game.

“With so many military members living in and around the El Paso area this gives us a chance to give back to soldiers for their commitment and service,” said Olivas.

If a fan or company would prefer to take part in the “Take a Child to the Game” program, that person or company affords local children the opportunity to attend the Tony the Tiger Sun Bowl. With the game falling only six days after Christmas, this would make an excellent Christmas gift. The goal is to send 3,000 children to the game and give them an experience they will never forget. Along with the goodwill that comes with sending a child to the game, any person or company taking part in this program will receive recognition at the game. The Sun Bowl Association is happy to provide a list of youth organizations that your company may choose from if you do not already have a connection with one in the community. Contact the Sun Bowl Association ticket or marketing offices for details on the two programs.

“The ‘Take a Child to the Game’ program is a great way to inspire our youth to become involved in and around athletics and sports. It also makes for a great opportunity to bring cheer to youth who may not always have the opportunity to attend such a big event,” Olivas mentioned. “This fits in with Mission Tiger and initiative in keeping middle school athletics alive.”

The Sun Bowl Association is a volunteer based nonprofit 501©(3) organization. The Sun Bowl Association, with the help of over 700 volunteers, promotes and serves the El Paso community and features a year-round schedule of events, culminating with the Annual Tony the Tiger Sun Bowl football game.

The Sun Bowl Association was founded in 1935 with a threefold purpose: 1) to present a football attraction of national importance, 2) to promote El Paso and the Southwest and 3) to generate tourist income for the area. On Oct. 18, 1934, at a meeting of the El Paso Kiwanis Club, Dr. Brice Schuller suggested that the club sponsor a football game on New Year’s Day, matching an El Paso High School All-Star Team against a worthy opponent. The motion was passed unanimously. It was decided to ask for public suggestions as to the name of this annual game, and the name “Sun Bowl” was submitted by Dr. C.M. Hendricks, who became the first president of the Sun Bowl Association.

Contact Us!

Sun Bowl Association
4150 Pinnacle Street
Suite 100
El Paso, Texas 79902

Phone: (915) 533-4416
Toll Free: (800) 915-BOWL