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SUN BOWL ASSOCIATION INSTALLS NEW PRESIDENT AND HONORS VOLUNTEERS June 10, 2024

EL PASO, Texas – The Sun Bowl Association hosted a new president installation and honored volunteers at TopGolf on Sunday, June 9, 2024, announcing Michael Guerra as the new SBA President.

Michael Guerra is Vice President of Guerra Investment Advisors, a Registered Investment Advisory firm focusing on personalized portfolio and customized investment management for individuals, professional organizations, foundations, institutions, endowments and retirement plans. Prior to this, Michael served as the Chief Lobbyist and Vice President of Government Relations and Armed Forces for the Greater El Paso Chamber of Commerce. In this role, he advocated for pro-El Paso public policy at the Federal, State, County and City levels of government and was the staff lead to create the influential presentations that led to successful results of the expansion of Ft. Bliss, Texas after the Base Realignment and Closure hearings. He was also instrumental in building several Nationally recognized Workforce Development programs in partnership with the US Department of Labor, Johns Hopkins University, and the US Chamber of Commerce.

“We are all excited to have Michael Guerra lead the Board of Directors this year,” Executive Director Bernie Olivas said. “We know the Sun Bowl Association means the world to him and his entire family.” (for video interview, use the following link: https://youtu.be/f5OWAXO5O6A)

Guerra’s community involvement is extensive. He is a Founding Director and former President of Progress321, a regional leadership and professional development organization. He also serves on the board of The Hospitals of Providence East, the El Paso Chamber Foundation Board, as well as the Cubmaster of his childrens’ Cub Scout Pack. Michael previously served as two-time President of the Amigo Airsho, Chairman of Leadership El Paso, and as a board member of Court Appointed Special Advocates, FBI Citizens Academy and Creative Kids.

“It’s an honor to serve as the 2024-2025 Sun Bowl President and I look forward to working with Bernie Olivas, the Sun Bowl Staff and all the volunteers who help throughout the year,” Guerra said. said. “I would like to say, ‘THANK YOU’ to our amazing sponsors and over 700 volunteers, as this organization would not be sustained without them.”

Guerra has been recognized with El Paso’s Breakthrough Leader Award, Sun Bowl President’s Award, El Paso’s Top Young Business Professionals, US Army’s St. Barbara’s Distinguished Civilian Award, and is a graduate of the US Army War College Distinguished Civilian Leadership Program.

Guerra is a proud El Pasoan. He is a graduate of the University of New Mexico where he received his Bachelor’s degree in business administration. Guerra earned his Master’s degree in Business Administration from the University of Texas at El Paso.

The ceremony included the Sun Bowl Association honoring and thanking volunteers, as well as presenting plaques to various award winners. A list of award winners is below.

Sun Bowl Most Valuable Volunteer Award winners (2023 events)
• Sun Bowl Adult Flag Football Tournament Adelyne Morales
• Glasheen, Valles & Inderman Injury Lawyers Sun Bowl Parade Float Building Committee
• Jemma Urquhart
• Glasheen, Valles & Inderman Injury Lawyers Sun Bowl Parade Committee Daniel Ornelas
• WestStar Don Haskins Sun Bowl Invitational Xavier Mora
• Tony the Tiger Sun Bowl Media Host Committee Maria Hurtado
• Tony the Tiger Sun Bowl Fan Fiesta Committee Jesse Venzor
• Tony the Tiger Sun Bowl Game Day Committee Alma Abilez
• Tony the Tiger Officials Committee Jennifer Stroh Viescas
• Tony the Tiger Sun Bowl PAC-12 Team Host Committee Alex Hernandez
• Tony the Tiger Sun Bowl PAC-12 Band Host Committee Danny Tovar
• Tony the Tiger Sun Bowl ACC Team Host Committee Luis Gallardo
• Tony the Tiger Sun Bowl ACC Band Host Committee Lindsay Marcontel
• Tony the Tiger Sun Bowl Provisions Committee Austin Rystad
• CBS Host Committee N/A
• Koogler Award Raul Placencia (Most Outstanding Volunteer)
• Gary Del Palacio President’s Award Greg Groves (Given to board member)
• Special Recognition Kim Rasmussen

Listen to an interview with Board President Micheal Guerra, Executive Director Bernie Olivas and Board Member/Volunteer Victor Salazar using the links below.

Spotify (App): https://open.spotify.com/episode/7dKASD8UcGT1h9BgQdeXzn?si=df73799877eb4b53

ApplePodcasts: https://podcasts.apple.com/us/podcast/sports-n-more-podcast-with-eddie-morelos-aka-da-mayor/id1701887242

Spotify for Podcasters: https://podcasters.spotify.com/pod/show/e-morelos/episodes/Sports-N-More-Podcast-with-Host-Eddie-Morelos—-Sun-Bowl-Association—-Board-President—Executive-Director—Board-MemberVolunteer-episode-219-e2knqmj

About the Sun Bowl Association:
The Sun Bowl Association is a volunteer based non-profit 501 © 3 organization. The Sun Bowl Association, with the help of over 700 volunteers, promotes and serves the El Paso community and features a year-round schedule of events culminating with the Annual Tony the Tiger Sun Bowl football game. Other Sun Bowl core events include the Sun Bowl Adult Flag Football Tournament, the Peter Piper Pizza Sun Bowl Punt, Pass and Kick, Glasheen, Valles & Inderman Injury Lawyers Sun Bowl Parade, the WestStar Don Haskins Sun Bowl Basketball Invitational, and the Fan Fiesta.