October 4, 2017 — Tickets for the 84th Annual Hyundai Sun Bowl are on sale now through Ticketmaster and the Sun Bowl Association office. The 2017 Hyundai Sun Bowl will kick off at 1 p.m. (MT) Friday, Dec. 29, 2017. The Sun Bowl features teams from the ACC and Pac-12 conferences.
October 3, 2017 — EL PASO, Texas – Elementary students all across the El Paso region have a unique opportunity to enjoy the 84th Annual Hyundai Sun Bowl with classmates by winning tickets through the “A’DOOR’N The Schools” Door Decorating Contest.
September 27, 2017 — The Sun Bowl Association and FirstLight Federal Credit Union announced on Wednesday, Sept. 27 that 14 World War II veterans from El Paso, will lead the 81st Annual FirstLight Federal Credit Union Sun Bowl Parade as Grand Marshals on Thursday, Nov. 23 in front of thousands of spectators. The theme for this year’s annual parade is “American Folklore” celebrating the history and legends of the United States.
September 1, 2017 — EL PASO, Texas – Inspired by the 50th consecutive showing of the Hyundai Sun Bowl on CBS, the Sun Bowl Association unveiled its 2017 Hyundai Sun Bowl poster on Friday, Sept. 1 showcasing the amazing broadcasters who have made the historic bowl game memorable for those watching on national television.
August 29, 2017 — EL PASO, Texas – The Sun Bowl Association is teaming up with the YMCA of El Paso to give football fans around the country another chance to win a $1,500 Sun Bowl Game Package for the Hyundai Sun Bowl by participating in the YMCA of El Paso Hyundai Sun Bowl Challenge.